In May 2022, Square Enix announced that it would sell several of its subsidiaries and the Tomb Raider franchise (among others) to Sweden-based Embracer Group AB, and use the funds to invest in artificial intelligence as well as Web3 games. The company behind Final Fantasy and Kingdom Hearts has been looking at AI for a while now. ![]() In April, Square Enix's AI division published a demo of its AI-generated update to the 1983 text adventure game, The Portopia Serial Murder Case, highlighting how large language models could be applied to text-based games. Although Blizzard executives were excited about the potential use of AI in the next generation of games, some employees said the company’s AI did a bad job of catching in-game bugs and issues in the games it was tested on. ![]() ![]() Although a technology that’s only recently captured the imagination (and concern) of the mainstream, here is how some game developers are already using AI.īlizzard Entertainment, the studio behind Diablo, Overwatch, and World of Warcraft, reportedly revealed in an internal memo in May that the company had begun experimenting with AI to create in-game character renderings.Īccording to the New York Times, Blizzard deployed its own internal AI tool, warning employees not to use third-party AI platforms to prevent the leak of confidential company data and IP.
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